Dow Jones is the publisher of Wall Street Journal and Mitya New heads the India division.

He was earlier the Managing Director of Reuteurs.

I caught up with him at the IAMAI Marketing Conclave where he explains why news websites should go pay to survive. He takes the success story of how Wall Street Journal, which charges a subscription fee to access its online site.

Interesting discussion.

Mitya New, Managing Director, Dow Jones India from kiruba on Vimeo.

Watch the Podcast with Suman Srivastava, CEO,Euro RSCG, conducted by Kiruba Shankar on the sidelines of Marketing Conclave…

Suman Srivastava, CEO,Euro RSCG from kiruba on Vimeo.

For more such podcasts, visit www.kiruba.tv

Kiruba Shankar conducted a nice podcast interview with Gaurav Gupta, Director – Marketing, General Motors India

View the podcast below…

Gaurav Gupta, Director – Marketing, General Motors India from kiruba on Vimeo.

Kiruba Shankar conducted a nice podcast interview with Mr R Sukumar, Managing Editor, Mint…

View the podcast below…

R.Sukumar, Managing Editor, Mint Newspaper from kiruba on Vimeo.